One of the most powerful arguments you can make to your senior management to support web initiatives is their Return on Investment, or ROI. In my now infamous debate with Matt Herzberger on his blog on Friday, the subject of how you measure ROI for things that are not so easily quantifiable came up. The answer is [...]
A few days ago I posted an article from the Chronicle of Philanthropy about the newly released Wired Wealthy report. I finally had a chance to sit down and read the full report and all I can say it wow. The summary does not do the findings justice. You can download the [...]
On uwebd, there was a post yesterday by someone who was looking for quick and simple source code to do a financial aid calculator on their website. Another member responded that he would only point her to the code if she promised that it wasn’t because she read in a report that 83% of students [...]
My car was 3,000 miles overdue for an oil change so I finally broke down and dropped it off at the mechanic this morning. While I was there, the manager of the service department reminded me of one of the cardinal rules: treat every customer you have like you know them. I’ve only been to [...]
Chronicle of Philanthropy03/24/08Wealthy People Increasingly Give Online, Study Finds
By Elizabeth Schwinn
Affluent people are increasingly likely to use the Internet to make their charitable donations, according to results released today of a study of nearly 3,500 donors.
But charities are turning off some of their biggest donors — people who give $1,000 or more, the survey found. [...]
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