Karlyn Morissette

Speaker: Andy Goodman
We’ve got a problem: It’s not that we don’t have good stories to tell. It’s that when we tell our stories we burden them with so much jargon and statistics that they don’t work anymore and become unrecognizable. 
Figure out this story:
The role of the famly and community in mentoring alienated youth in the US midwest

at [...]

I had the opportunity to take part in Innogage’s live stream from AMA08 today.  We did a daily recap of the conference and took questions from the crowd.  Check it out!
Webcam chat at Ustream

This is specifically for my AMA traffic - For some reason, all of the redirects that I set up for the presentation are not working right now.  While I am working with my hosting company to fix this problem, here are the links on where you should actually be redirected to.  My apologies for this!
On [...]

Speaker: Adrienne Bartlett, Director of Marketing, TargetX
Packed house for Adrienne!  
Video: The Break Up
She set expectations about what she’s going to cover - brilliant.

The Groundswell
Authenticity
Listening
Participating
Examples

1970s: Application and Catalog
1980s: Marketing and Direct Mail
1990s: Branding and more Direct Mail
2000s: Authenticity and Social Media
Web 2.0 is about making connections and sharing. Web 1.0 was passive, whereas Web 2.0 [...]

Speaker: Devin Liddell, Director of Brand Strategy, Phinney Bischoff Design House
Positioning is the most important strategic brand asset for any organization. Typefaces and logos and such express brand strategies whereas position are ideas you want to own in the marketplace.  No student is ever going to pick you for your logo - they’re going to [...]