Karlyn Morissette

I’m a huge fan of MediaPost’s Email Insider, and yesterday David Baker wrote a great piece to illustrate why, by outlining some of the ways in which a company can mess up their email program. He outlines the following mistakes places make:

Continue to rotate through email vendors
Benchmarking from the industry
Mismanaging acquisition
Not understanding social media theory
Continuing [...]

Every once in a while, you get the chance to be a part of a really cool project.  Over the past month or so, I’ve had that opportunity by being a member of the Communications/Web team in the Development Office at Dartmouth during the creation and production of this video, which takes a transparent and [...]

You would have to be living under a rock to have avoided the Facebook vanity URL madness that occurred this past weekend, with over 3 million users registering their URLs within 24 hours of the option becoming available (sidenote: I scored facebook.com/karlyn!)  As I sat awake waiting to register my URL, I was pondering the [...]

Yesterday, I was interviewed on Twitter in my first ever “twitterview” about next month’s eduWeb Conference.  If you didn’t catch the interview, or found it a bit hard to follow, here it is! 
@eduwebconf: Hi Karlyn, great to have you hear today to participate in our series of Twitterviews with key conference participants
@KarlynM: Thanks! I’m glad to be [...]